Can you believe that it's already that time of year!? Time to think about what your team is going to wear, not only for camp and practices, but the WHOLE season. We are so excited about our new team apparel options for 2015-2016 season- here's a sneak peek!

The San Antonio Spurs: New customer, new coach, new look! Katie Gibbons is a former NBA dancer and a the new coach for the Silver Spurs dancers. During her time as an NBA dancer herself, she wore and loved The Line Up’s uniforms for the great fit and superior quality. We are so glad to have been a part of her NBA dancing days and honored to have her as a client now as well.
Topics: Cheer, Pom & Gameday, Professional Dance - NBA, Team Spotlight, Professional Hockey Cheerleaders - NHL

When Middleton High school Dance Team came to us with their Ridin' theme, we knew this custom hip hop costume was going to be a hit.
Topics: High School, Dance, Team Spotlight, Hip Hop Dance

Last week, we were in New York City for the NFL Director's Conference. Cheerleading directors from nearly all of the NFL teams were in attendance and our host Denise along with her New York Jets Flight Crew made us feel right at home. The Line Up crew included Megan (senior account coordinator), Pam (marketing and social media coordinator) and Deb (owner and creative director).
Topics: Life at The Line Up, Professional Cheer - NFL, Competition & Event Recaps

We loved working with Chicago Radiance Synchronized Skating Club to bring their creative designs and themes to life this season. Synchronized skating teams tie their theme together with music, choreography, and, of course, costuming! The themes the Chicago Radiance coaches decided on for their teams for this year were delightful and strong, and were well reflected in their custom skating dress designs. Check them out below!
Topics: Synchronized skating, Character & Theme, Team Spotlight
Green Bay Southwest: Extraordinary Inspiration for Phenomenal Costumes!

Every year, we are thrilled to see what The Green Bay Southwest Troyettes bring to the The Line Up. Their inspiration colors, concepts and images for their latest costume projects were both vibrant and high style.
Topics: High School, Cheer, Pom & Gameday, Dance, Behind the Design, Team Spotlight

The Oshkosh North Dance Team's new uniforms "brought them to the next level" says Coach Gloria. We are so grateful to have had this team as one of our fantastic customers since 2009.
Topics: High School, Cheer, Pom & Gameday, Team Spotlight

Topics: High School, Dance, Competition & Event Recaps
The 2015 Midwest & Pacific Coast Synchro Skate Championships Were a Success!
The 2015 Midwest & Pacific Coast Synchronized Skating Sectional Championships were right in our back door this year: at Breamar Ice Arena in Eden Prairie, MN. It's not often that we get to see all the gorgeous dresses we produce in action on the ice, especially so close to home, so the events this week were extra special.
The Line Up goes International! Meet Eislau FSC Burgdorf, Our Swiss Synchronized Skating Team!

When the Switzerland synchronized skating team, Eislau FSC Burgdorf, contacted us about doing their 'Cool Dreams' Labyrinth dress, we were eager to be apart of designing a a look to properly represent the theme.
Topics: Synchronized skating, Team Spotlight

