Blog

Thank you to LaFuria for sending us great pictures of their Masters and Intermediate teams! We cannot wait to start working on their costumes for next year!

Check out these great pictures of the Sr Line dancers at South Metro Dance Academy in Lakeville, MN. The black velvet costumes with the birdcage veil was a dance to Amazing Grace by Ani DeFranco, a darker version of the song. The rhinestones on the back total around 1,000 stones in 4 different colors that were all done by hand! Our own Director of Customer Relations, Lindsey, is their teacher during the weeknights and created the costume and choreography idea.

We love the Memphis Grizzlies and coach Tamara Moore! She has been outfitting her team in super cute online styles from The Line Up for playoffs! We were so excited to see what her next playoff top would be but unfortunately they are no longer in the playoffs. There is always 2012, right?

The May/June 2011 edition of the "Professional Skater Magazine" is hot off the press, and we are excited to say that our dresses are featured on the cover! Michigan State University skated to a Sherlock Holmes themed program at the Syncronized Skating Nationals last March in Ontario, CA. They finished 2nd place in Collegiate; we are proud of all our customers' accomplishments!

The Vikings Cheerleaders 2011 Swimsuit Calendar was photographed last weekend. We are thrilled that all the swimwear was made and designed by The Line Up. For highlights and photos, click here.

After 80 years of gracing us with his presence, last week my dad moved on to a better place. Vern Swanson spent 40 years of his career selling Oscar Mayer products. This included selling and eating lots of hot dogs! As a kid I had the privilege of watching him service customers and seeing him work. He showed me what it takes to be successful. Prior to retiring in 1983, he received a national sales award for selling millions of pounds of low fat turkey products. This included a trip to the Super Bowl in 1983, where he had his photo taken with the famous Dallas Cowboy Cheerleaders. Who would have thought that someday his daughter would be adding 'glam' to uniforms NFL Cheerleaders?

The Washington Wizards unveiled their colors and uniform on Tuesday. For more details on the team's new look, click here.

This year we will be releasing our 2011-2012 Dance Catalog earlier than ever. Yesterday we had a great photo shoot at Steve Lucus Photography. As you can see, Kiaya and Kristen are having fun entertaining us!

Congrats to Johnson County Community College for placing 2nd in Prelims and 7th in Finals at Nationals! They wore our Leandra style and looked fabulous!